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| 3 | Your current language is English (US) Get help with your reservation List your property Register Sign in Stays Flights Flight + Hotel Car rental Attractions Airport taxis Print/Save Privacy Notice for Travelers Updated March 2026 About this privacy notice Terms we may use in our privacy notices Personal data we collect and process Personal data you give to us Personal data you give us about others Personal data we collect automatically Personal data and information about you we receive from other sources Purposes of collecting and processing your personal data Legal bases for personal data processing How we share personal data within Booking.com How we share personal data within the Booking Holdings Inc. group (BHI) How we share personal data with third parties Information regarding specific markets and products & services Ground transportation Insurance US Insurance US (other than California) How we protect personal data How we use cookies & other tracking technologies How we use artificial intelligence and make automated decisions How we treat personal data belonging to minors Your rights Our company and how we further comply with privacy laws About this privacy notice We are Booking.com and this privacy notice is intended for travelers using or considering using our products and services. | 3 | Your current language is English (US) Get help with your reservation List your property Register Sign in Stays Flights Flight + Hotel Car rental Attractions Airport taxis Print/Save Privacy Notice for Travelers Updated March 2026 About this privacy notice Terms we may use in our privacy notices Personal data we collect and process Personal data you give to us Personal data you give us about others Personal data we collect automatically Personal data and information about you we receive from other sources Purposes of collecting and processing your personal data Legal bases for personal data processing How we share personal data within Booking.com How we share personal data within the Booking Holdings Inc. group (BHI) How we share personal data with third parties Information regarding specific markets and products & services Ground transportation Insurance US Insurance California How we protect personal data How we use cookies & other tracking technologies How we use artificial intelligence and make automated decisions How we treat personal data belonging to minors Your rights Our company and how we further comply with privacy laws About this privacy notice We are Booking.com and this privacy notice is intended for travelers using or considering using our products and services. |
| 358 | Back to top US (other than California) If you live in the US (other than in California), the information in this section applies to you. | 358 | Back to top California If you live in California, the information in this section applies to you. |
| 360 | In addition to the categories of personal data we may collect about you listed in Personal data we collect and process , other categories include: Geolocation data (e.g. your physical location) Inferences (e.g. analytics and preferences) Sensitive data (citizenship or immigration status, data revealing your racial or ethnic origin, religious beliefs, mental or physical health diagnosis, or sexual orientation) you provide We may share certain elements of your personal data with third parties, which under US state privacy laws may be considered the sale of personal data. | 360 | Where we refer to personal data elsewhere in this privacy notice, it means the same as personal information under California law. |
| 361 | This sale of personal data may include information related to inferences. | 361 | The categories of personal information we may collect about you are as follows: Identifiers (e.g. your name, email address, IP address) Financial, medical, or health insurance info (e.g. your bank account number, payment card number, or medical information – if provided by you) Characteristics of protected classifications under California or federal law (e.g. your gender, religion, or sexual orientation – if provided by you) Commercial information (e.g. your purchase information or buying history) Internet or other electronic network activity information (e.g. about your website or mobile app usage) Geolocation data (e.g. your physical location) Audio, visual, or other similar information (e.g. any photographs you upload on your account) Professional or employment-related information (e.g. employer and business travel details – if provided by you) Inferences (e.g. analytics and preferences) Sensitive information (e.g. driver’s license, state ID or passport number, account sign-in details, communications between you and a trip provider via our platform) We may share certain parts of your personal information with third parties, which under California law can be treated as a “sale” of information. |
| 362 | This may include information related to (A) Identifiers, (D) Commercial information, (F) Geolocation data, (E) Internet activity, and (I) Inferences, as previously described. | ||
| 364 | Genius Reward Visa Signature® Credit Card If you apply for a Genius Reward Visa Signature® Credit Card (“card”), we shall share certain personal data with Imprint Payments, Inc. for the purpose of providing you with travel credits as defined in the terms and conditions that you receive when you apply for the card (“card terms”). | 365 | You can choose how your personal data is used by us as described in the section Your rights and other rights as follows: Right Description Opt out of the selling or sharing of data You can ask us not to sell or share your personal information with third parties. |
| 365 | Imprint Payments, Inc, as recipient of your personal data, manages our co-branded credit card program and acts as an independent controller. | 366 | Opt out of cross-context behavioral advertising You can ask us not to use your personal data for cross-context behavioral advertising. |
| 367 | Limit use and disclosure of sensitive personal information You can ask us to limit the use and disclosure of personal information to what’s necessary to provide our services to you. | ||
| 368 | If you’re a parent, legal guardian, or the authorized agent of a consumer and wish to exercise rights on behalf of a consumer, contact us as described in Your rights . | ||
| 369 | We may need to verify your identity and authorization before completing the request. | ||
| 370 | Booking.com has compiled the following statistics about the receipt and handling of requests identified as being submitted under the California Consumer Privacy Act by California consumers between January 1, 2024, and December 31, 2024: Booking.com group entities Other Booking Holdings Inc. companies as described in the section on Our company Number of “requests to know” that we received, complied with (wholly or in part), or denied 117 89 Number of “requests to delete” that we received, complied with (wholly or in part), or denied: 1583 817 Number of “requests to opt out of sales” that we complied with (wholly or in part) or denied 2740 2061 Average number of days we took to substantially respond to requests to know, delete, or opt out 4.8 0.7 Notice of financial incentive We offer the Genius loyalty program to enable you to receive certain discounted Genius rates, services and other benefits. | ||
| 371 | The Genius rate is a discounted rate offered by participating Trip Providers or business partners for certain products or services. | ||
| 372 | Genius is a free loyalty program that offers you discounts and other travel perks. | ||
| 373 | You’re automatically enrolled in the Genius program when you sign up for a Booking.com account. | ||
| 374 | Signing up for a Booking.com account is voluntary, and you may delete your Booking.com account at any time by following the instructions in the Your Rights section. | ||
| 375 | Note that while exercising other data privacy rights typically will not impact your ability to participate in the Genius program. | ||
| 376 | However, certain requests, like exercising your right to erasure, may result in your withdrawal from the Genius program as well. | ||
| 377 | We may provide additional terms that apply to a particular financial incentive, and those terms will be presented to you during the sign-up process. | ||
| 378 | California law requires us to help you understand how the value of our customer’s data compares to the value of the benefits we provide through the Genius program. | ||
| 379 | We don’t assign a monetary value to the data that we collect in connection with the Genius program or other financial incentives. | ||
| 380 | The value of the financial incentives we offer is reasonably related to the value of having you as a returning customer and understanding your interests better. | ||
| 381 | However, we believe in good faith that the value received from the Genius program is greater than the value we receive from the use of the personal information. | ||
| 382 | The method for calculating the value would include the value of anticipated revenue from the Genius program; costs associated with facilitating and managing the incentive or Genius program; expenses incurred in the storage, retention, and use of the information; and all other costs reasonably related to the incentive or Genius program. | ||
| 383 | Genius Reward Visa Signature® Credit Card If you apply for a Genius Reward Visa Signature® Credit Card (“card”), we shall share certain personal information with Imprint Payments, Inc. for the purpose of providing you with travel credits as defined in the terms and conditions that you receive when you apply for the card (“card terms”). | ||
| 384 | Imprint Payments, Inc, as recipient of your personal information, manages our co-branded credit card program and acts as an independent business. | ||
| 371 | You can choose how your personal data is used by us as described in the section Your rights and other rights as follows: Right Description Opt out of the selling of data You can ask us not to sell your personal data to third parties. | — | Removed |
| 372 | Opt out of targeted advertising You can ask us not to use your personal data for targeted advertising. | — | Removed |
| 373 | Opt out of profiling You can ask us not to use your personal data for profiling, which may have a legal effect or other significant impact on you. | — | Removed |
| 374 | If you’re a parent, legal guardian, or the authorized agent of a consumer and wish to exercise rights on behalf of a consumer, contact us as described in Your rights . | — | Removed |
| 375 | We may need to verify your identity and authorization before completing the request. | — | Removed |
| 376 | When you exercise your rights, we verify your identity based on whether the name and the email address you provide in the request match the data you provided when using our services and other verification details. | — | Removed |
| 377 | You may authorize another individual to exercise opt-out rights on your behalf. | — | Removed |
| 378 | If we receive such a request, we’ll send an email to confirm you authorized the requester to act for you. | — | Removed |
| 463 | Correction You can inform us anytime of changes to your personal data and ask us to correct certain personal data we hold about you. | 474 | Correction You can inform us anytime of changes to your personal data and ask us to correct certain personal data we hold about you.You can make some of these changes directly when you have an account. |
| 464 | You can make some of these changes directly when you have an account. | — | Removed |
| 487 | Booking.com Distribution B.V. (BDBV) Oosterdokskade 163, 1011 DL, Amsterdam, The Netherlands. dataprotectionoffice@booking.com A sister company of Booking.com B.V. Booking.com B.V. and BDBV work closely together to offer customers different insurance products and services for trip reservations (e.g. room cancellation insurance). | 497 | Booking.com Distribution B.V. (BDBV) Oosterdokskade 163, 1011 DL, Amsterdam, The Netherlands. dataprotectionoffice@booking.com A sister company of Booking.com B.V.Booking.com B.V. and BDBV work closely together to offer customers different insurance products and services for trip reservations (e.g. room cancellation insurance). |
| 491 | (BTL) The Goods Yard Building, 6 Goods Yard Street, Manchester, M3 3BG, United Kingdom. dataprotectionofficer@rentalcars.com A sister company of Booking.com B.V. BTL trades as Rentalcars.com. | 501 | (BTL) The Goods Yard Building, 6 Goods Yard Street, Manchester, M3 3BG, United Kingdom. dataprotectionofficer@rentalcars.com A sister company of Booking.com B.V.BTL trades as Rentalcars.com. |
| 499 | Back to top List your property Mobile version Your account Make changes online to your booking Customer Service Help Become an affiliate Booking.com for Business Countries Regions Cities Districts Airports Hotels Places of interest Homes Apartments Resorts Villas Hostels B&Bs Guest Houses Unique places to stay Reviews Discover monthly stays Travel articles Seasonal and holiday deals Traveller Review Awards Car rental Flight finder Restaurant reservations Booking.com for Travel Agents About Booking.com Customer Service Help Partner help Careers Sustainability Press Center Safety Resource Center Investor relations Terms of Service Partner dispute How We Work Privacy Notice Modern Slavery Statement Human Rights Statement Corporate contact Content guidelines and reporting Extranet Log-in Copyright © 1996–2026 Booking.com™. | 509 | Back to top List your property Mobile version Your account Make changes online to your booking Customer Service Help Become an affiliate Booking.com for Business Countries Regions Cities Districts Airports Hotels Places of interest Homes Apartments Resorts Villas Hostels B&Bs Guest Houses Unique places to stay Reviews Discover monthly stays Travel articles Seasonal and holiday deals Traveller Review Awards Car rental Flight finder Restaurant reservations Booking.com for Travel Agents About Booking.com Customer Service Help Partner help Careers Sustainability Press Center Safety Resource Center Investor relations Terms of Service Partner dispute How We Work Privacy Notice Don't sell or share my personal information Modern Slavery Statement Human Rights Statement Corporate contact Content guidelines and reporting Extranet Log-in Copyright © 1996–2026 Booking.com™. |
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