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Perplexity AI expanded its privacy disclosure to provide more detail about cookies, first-party advertising measurement, and privacy choices. The updated notice also explicitly clarifies that Perplexity does not sell personal data or share queries, prompts, or conversation content with advertisers. This change adds specific operational reassurances about data handling practices to the privacy notice.
The updated privacy notice now includes more detailed information about cookies, first-party advertising measurement, and your privacy choices. Perplexity explicitly states it does not sell your personal data or share your queries, prompts, or conversation content with advertisers. This provides clearer disclosure of how your data is and is not used, though the underlying practices may not have changed.
The expanded privacy notice provides more explicit disclosure of how Perplexity handles user data and advertising relationships. The clarification that personal data is not sold and queries are not shared with advertisers addresses common privacy concerns in AI search tools and helps users understand the data practices they are subject to.
Explicit statement that Perplexity does not sell personal data or share queries and prompts with advertisers
This change record describes what was added, removed, or modified in the document. Analysis reflects what the updated agreement states or permits. It does not constitute a legal determination about enforceability. Applicability may vary by jurisdiction. Methodology
This change represents a disclosure expansion rather than a policy modification. Perplexity added detail to its privacy notice regarding cookies and advertising measurement, and explicitly clarified non-sale and non-sharing practices. Organizations that have assessed Perplexity as a vendor may wish to update their vendor privacy documentation, but no material change to data handling obligations appears to be introduced by this revision.
ConductAtlas provides verified policy intelligence sourced directly from platform documents. All analysis is intended to support, not replace, legal and compliance review. Record CA-C-003943.
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Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.