Unity revised its Terms of Service to address AI and automated access to its platform. The updated terms explicitly restrict training machine learning or AI models on Unity Offerings or data derived from them without prior authorization, require AI agents and large language models to interact only through Unity-designated frameworks, and hold account holders responsible for any automated systems acting on their behalf. The terms also reorganized data definitions to distinguish between User Data, Developer Data, and End User Data, and clarified that Unity may use aggregated or de-identified End User data for research, marketing, and AI model training and validation purposes.
Developers: If you want to use Unity data to train an AI or machine learning model, you must ask Unity for permission first.
Developers: Any AI or automated system you use to interact with Unity must follow the platform's rules, or your account may be suspended.
Developers: If you're building an app or game for children, you must tell Unity before you start using the platform with that project.
Data controllers: Unity can now use anonymized data from your users to train and test its own AI models, not just for research and marketing.
Enterprise customers: Enterprise customers may now face minimum spending requirements that can increase when their subscription renews.
The updated terms establish new restrictions on how developers and organizations can use Unity's platform in connection with artificial intelligence and machine learning. Training AI or machine learning models on Unity Offerings or data derived from them now requires prior authorization from Unity. AI agents, large language models, and automated systems may only interact with the platform through frameworks operated or designated by Unity. Account holders remain responsible for any automated systems acting on their behalf, and breaches of these restrictions may result in account suspension. The terms also clarify that Unity may use aggregated or de-identified End User data for research, marketing, and AI model training and validation purposes.
→ If you plan to train machine learning or AI models on Unity Offerings or derived data, contact Unity to request prior authorization before proceeding.
→ If you use AI agents, large language models, or automated systems to interact with Unity, review Section 17.2 to ensure compliance with use restrictions.
→ If you develop child-directed projects, notify Unity through the Dashboard or Software before using an Offering with that Project.
Training machine learning or AI models on Unity Offerings or derived data now requires prior written authorization; automated scrapers and bots are restricted; AI agents and LLMs may only interact through Unity-designated frameworks.
Account holders are now explicitly responsible for any AI agents, autonomous software systems, large language models, or other automated callers acting on their behalf or through their accounts; breaches may result in suspension.
Unity now explicitly reserves the right to use aggregated or de-identified End User data for AI model training and validation in addition to research and marketing purposes.
This change record describes what was added, removed, or modified in the document. Analysis reflects what the updated agreement states or permits. It does not constitute a legal determination about enforceability. Applicability may vary by jurisdiction. Methodology
Wording edits to this record that do not change what it claims. Changes to a claim are published as corrections.
Unity's revised Terms of Service introduce explicit restrictions on AI and machine learning model training using platform data, require prior authorization for such activities, and mandate use of Unity-designated frameworks for AI agent and LLM …
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