Uber · Uber Privacy Notice

Data Sharing With Research and Analytics Partners

Medium severity
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What it is

Uber may share driver and delivery person data with research organizations, academic partners, and analytics companies, including aggregated or de-identified data about platform activity, safety patterns, and service usage.

Why it matters

Even 'de-identified' or 'aggregated' data shared with third-party researchers can sometimes be re-identified, particularly when it includes granular location data, and this secondary use of your data provides no direct benefit to you.

Institutional analysis (Compliance & legal intelligence)

REGULATORY FRAMEWORK: GDPR Article 5(1)(b) requires that data not be processed for purposes incompatible with the original collection purpose — research use requires compatibility assessment or explicit consent (Article 89 research exemptions may apply for legitimate scientific research but are narrow). CCPA/CPRA §1798.140(e) defines research uses and associated exemptions, but these apply to bona fide research meeting specific criteria. FTC guidance on de-identification (2012 Privacy Report) establishes that de-identification must be robust and include contractual non-re-identification obligations. Enforcement: EU DPAs, CPPA, FTC.

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Consumer impact

Uber collects highly sensitive data from drivers and delivery people including continuous GPS location (even in background), facial images, government ID documents, vehicle telematics, and financial account details, and shares this data with insurers, background check providers, law enforcement, and research partners. Drivers have limited ability to restrict data collection tied to core platform functionality, meaning much of this data collection is a condition of using the platform. You can submit a data access, deletion, or portability request through the Privacy Settings section of the Uber Driver app or at Uber's dedicated privacy portal.

Applicable agencies

  • FTC
    The FTC has enforcement authority over inadequate de-identification practices and deceptive secondary data sharing under FTC Act Section 5 and its 2012 Privacy Report guidance.
    File a complaint →

Provision details

Document information
Document
Uber Privacy Notice
Entity
Uber
Document last updated
March 14, 2026
Tracking information
First tracked
March 31, 2026
Last verified
March 31, 2026
Record ID
CA-P-00110008
Document ID
CA-D-00110
Evidence Provenance
Source URL
Wayback Machine
SHA-256
166d7e0345baef31f8e10b8083ff54e838894dd4492f81c4922f1bb224af5b83
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Uber | Document: Uber Privacy Notice | Record: CA-P-00110008
Captured: 2026-03-31 10:45:08 UTC | SHA-256: 166d7e0345baef31…
URL: https://conductatlas.com/platform/uber/uber-privacy-notice/data-sharing-with-research-and-analytics-partners/
Accessed: April 4, 2026
Classification
Severity
Medium
Categories

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