Target retains your personal information for as long as necessary to fulfill the purposes described in the policy, which may include ongoing business, legal, and compliance needs.
Open-ended retention periods mean Target may hold your data indefinitely, which increases the risk of data breach exposure and limits your ability to ensure your information is no longer in use.
Vague data retention language may create compliance exposure under CCPA/CPRA, which requires businesses to disclose retention periods or the criteria used to determine them; legal teams should assess whether Target's retention schedules satisfy regulatory specificity requirements and whether retention limits are technically enforced.
Compliance intelligence locked
Regulatory citations, enforcement risk, and due diligence action items.
Watcher: regulatory citations. Professional: full compliance memo.
Target collects a wide range of personal data including your precise location, purchase history, browsing behavior, and inferences about your preferences, which it uses for targeted advertising and shares with third-party partners. This means your shopping behavior may be used to build a detailed profile that influences the ads you see across the internet. You can opt out of the sale or sharing of your personal information by visiting Target's privacy preference center at https://www.target.com/c/target-privacy-policy/-/N-4sr7p.