Shopify · Shopify Privacy Policy

Cookies and Tracking Technologies

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What it is

We use cookies and similar tracking technologies on our website, including to track information about your use of our website and to serve targeted advertisements. We work with third-party analytics and advertising companies that set cookies on our website and may track information about your online activities.

Why it matters

Third-party advertising cookies placed by Shopify's partners (such as Google Analytics and Meta Pixel) may track your behavior across the internet, not just on Shopify's own properties, creating a broad behavioral surveillance profile that is shared with ad networks.

Consumer impact

Shopify collects a wide range of personal data including contact details, payment information, browsing behavior, device identifiers, and purchase history from both merchants and end consumers shopping at Shopify-powered stores. This data is shared with an extensive network of third parties including advertising platforms, fraud detection vendors, payment processors, and third-party app developers, meaning your shopping behavior across multiple stores may be aggregated and used for targeted advertising without your explicit awareness. You can opt out of cross-context behavioral advertising and exercise data access or deletion rights by visiting Shopify's privacy request portal at https://privacy.shopify.com/en/consumer.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Visit Shopify's privacy portal at https://privacy.shopify.com/en/consumer to manage your cookie and tracking preferences, or adjust your browser's cookie settings to block third-party tracking cookies from Shopify's advertising partners.

Applicable agencies

  • FTC
    The FTC has authority over online tracking and behavioral advertising practices under Section 5, particularly regarding adequate disclosure and consent mechanisms.
    File a complaint →
  • State AG
    California's CPPA enforces CPRA requirements related to opt-out rights for behavioral advertising conducted via tracking cookies.
    File a complaint →

Provision details

Document information
Document
Shopify Privacy Policy
Entity
Shopify
Document last updated
March 24, 2026
Tracking information
First tracked
March 15, 2026
Last verified
April 4, 2026
Record ID
CA-P-002227
Document ID
CA-D-00122
Evidence Provenance
Source URL
Wayback Machine
SHA-256
929225abb20671960ed1f40a6325a4c72cf5ea341e79aa8378056b3b66ef5708
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Shopify | Document: Shopify Privacy Policy | Record: CA-P-002227
Captured: 2026-03-15 11:22:02 UTC | SHA-256: 929225abb2067196…
URL: https://conductatlas.com/platform/shopify/shopify-privacy-policy/cookies-and-tracking-technologies/
Accessed: April 6, 2026
Classification
Severity
Medium
Categories

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