Peloton · Peloton Privacy Policy

Third-Party Advertising Data Sharing

High severity
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Why it matters

Your personal data, including usage patterns and device identifiers, may be shared with advertisers you have no relationship with, enabling tracking across the internet beyond the Peloton platform.

Consumer impact

Peloton collects sensitive health and fitness data, device identifiers, and precise location information that may be shared with third-party advertising and analytics partners. Users' workout performance, heart rate, and activity data are linked to their profiles and may be used for targeted advertising across platforms. You can opt out of targeted advertising and request deletion of your personal data by visiting Peloton's privacy settings in your account or contacting privacy@onepeloton.com.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Export Your Data
    Visit Peloton's privacy policy page and use the 'Do Not Sell or Share My Personal Information' link to opt out of advertising data sharing. This option is available to California residents and may be accessible to all users.

Applicable agencies

  • FTC
    The FTC enforces consumer protection rules against unfair or deceptive practices in data sharing and targeted advertising.
    File a complaint →
  • State AG
    California's Attorney General enforces CCPA/CPRA opt-out rights related to the sale and sharing of personal data for advertising purposes.
    File a complaint →

Provision details

Document information
Document
Peloton Privacy Policy
Entity
Peloton
Document last updated
March 24, 2026
Tracking information
First tracked
March 20, 2026
Last verified
March 20, 2026
Record ID
CA-P-001174
Document ID
CA-D-00220
Evidence Provenance
Source URL
Wayback Machine
SHA-256
668c50fb6dd31f33753255769ca2049a6de84538b6b1db227ad485d3f83833f6
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Peloton | Document: Peloton Privacy Policy | Record: CA-P-001174
Captured: 2026-03-20 03:54:23 UTC | SHA-256: 668c50fb6dd31f33…
URL: https://conductatlas.com/platform/peloton/peloton-privacy-policy/third-party-advertising-data-sharing/
Accessed: April 4, 2026
Classification
Severity
High
Categories

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