Paramount+ · Paramount+ Privacy Policy

Data Retention Policy

Medium severity
Share 𝕏 Share in Share

Why it matters

The absence of specific retention timelines means your data — including viewing history and account information — could be held indefinitely, limiting your ability to understand and control how long your information is kept.

Consumer impact

Paramount+ collects extensive personal data including viewing history, device identifiers, location, and behavioral data, and shares this with a broad network of advertising partners and third-party service providers. Users in California and other states with applicable privacy laws have rights to access, correct, delete, or opt out of the sale or sharing of their personal information. You can submit a data rights request or opt out of targeted advertising by visiting Paramount+'s privacy rights portal or adjusting your account privacy settings.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Submit a data deletion request through Paramount+'s privacy portal to request removal of your personal data. Note that some data may be retained for legal compliance purposes even after a deletion request.

Applicable agencies

  • FTC
    The FTC can investigate unreasonable data retention practices as unfair or deceptive acts under Section 5 of the FTC Act.
    File a complaint →

Provision details

Document information
Document
Paramount+ Privacy Policy
Entity
Paramount+
Document last updated
March 24, 2026
Tracking information
First tracked
March 24, 2026
Last verified
March 24, 2026
Record ID
CA-P-001790
Document ID
CA-D-00385
Evidence Provenance
Source URL
Wayback Machine
SHA-256
0e05b60d2e7b42d37468ca5bae3c742173d47477fc8dbe5f9384f824a7ceacca
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Paramount+ | Document: Paramount+ Privacy Policy | Record: CA-P-001790
Captured: 2026-03-24 07:47:57 UTC | SHA-256: 0e05b60d2e7b42d3…
URL: https://conductatlas.com/platform/paramount/paramount-privacy-policy/data-retention-policy/
Accessed: April 4, 2026
Classification
Severity
Medium
Categories

Other provisions in this document