Comcast · Comcast Privacy Policy

Third-Party Data Collection and Advertising Partners

High severity
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Why it matters

Your personal data isn't just collected by Comcast — third-party advertisers and data brokers may also be collecting information about you through Xfinity platforms, expanding the ecosystem of entities that profile you.

Consumer impact

Comcast collects extensive personal data across all Xfinity services including internet browsing activity, TV viewing habits, precise location, voice recordings, and financial information, which may be used for targeted advertising and shared with a broad network of affiliates and third-party partners including NBCUniversal and Sky. Consumers in over 18 states have specific legal rights including access, correction, deletion, and opt-out of data sale or sharing for targeted advertising. You can manage your privacy preferences and opt out of targeted advertising at xfinity.com/privacy/your-privacy-choices.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Visit xfinity.com/privacy/your-privacy-choices to opt out of third-party data sharing for advertising purposes and manage cookie and tracking preferences across Xfinity services.

Applicable agencies

  • FTC
    The FTC regulates data broker practices, third-party tracking technologies, and unfair or deceptive data sharing arrangements under Section 5 of the FTC Act.
    File a complaint →

Provision details

Document information
Document
Comcast Privacy Policy
Entity
Comcast
Document last updated
March 24, 2026
Tracking information
First tracked
March 20, 2026
Last verified
March 20, 2026
Record ID
CA-P-001722
Document ID
CA-D-00344
Evidence Provenance
Source URL
Wayback Machine
SHA-256
e43ca0effd6fa8f57499468ded0c2f8fd98db27516f4f9b8ed1fcdd4cbe5541e
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Comcast | Document: Comcast Privacy Policy | Record: CA-P-001722
Captured: 2026-03-20 04:21:34 UTC | SHA-256: e43ca0effd6fa8f5…
URL: https://conductatlas.com/platform/comcast/comcast-privacy-policy/third-party-data-collection-and-advertising-partners/
Accessed: April 4, 2026
Classification
Severity
High
Categories

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