BeReal's privacy policy explains what personal information the app collects about you — including your photos, location, phone contacts, and how you use the app — and how it uses and shares that information. BeReal shares your data with advertising and analytics partners, which means your activity can be used to show you targeted ads. If you are in the EU or California, you have specific rights to access, delete, or limit how your data is used.
Technical Summary
BeReal's privacy policy governs the collection, processing, and sharing of personal data for users of the BeReal social media application. The policy identifies BeReal SAS (a French company) as the data controller and addresses data categories collected including profile information, photos, location data, device identifiers, and usage analytics. It establishes legal bases for processing under GDPR, outlines data sharing with third-party service providers and analytics partners, and articulates rights available to EU/EEA and California residents including access, deletion, portability, and opt-out of certain processing. The policy specifies data retention periods and cross-border data transfer mechanisms, including Standard Contractual Clauses for transfers outside the EEA. Notable provisions include the collection of precise geolocation data when posting BeReals, the use of data for targeted advertising, and a minimum age requirement of 13 years.
Institutional Analysis
BeReal SAS operates as a GDPR-regulated data controller under French law, engaging Article 6 legal bases including consent and legitimate interests for various processing activities, with Standard Co…
BeReal SAS operates as a GDPR-regulated data controller under French law, engaging Article 6 legal bases including consent and legitimate interests for various processing activities, with Standard Contractual Clauses governing EEA-to-third-country data transfers. California-based compliance teams s…
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When you post a BeReal, the app can collect your precise GPS location and attach it to your post. This data is stored and may be shared with service providers.
BeReal shares personal data including usage patterns, device identifiers, and behavioral data with third-party advertising and analytics companies to deliver and measure targeted ads.
BeReal may ask for access to your phone's contact list to help you find friends on the platform. This means contact data from people who have not agreed to BeReal's terms is uploaded to BeReal's servers.
BeReal is a French company but may transfer your personal data to countries outside the EU/EEA, including to the United States, using Standard Contractual Clauses as the legal safeguard.
BeReal requires users to be at least 13 years old. The company states it does not knowingly collect personal data from children under 13, but does not describe robust age verification mechanisms.
BeReal retains your personal data for as long as your account is active and for a period after account deletion, depending on the type of data and legal obligations.
California residents have the right to opt out of BeReal selling or sharing their personal information with third parties for cross-context behavioral advertising under CCPA/CPRA.
EU/EEA users and California residents have the right to access, correct, delete, or port their personal data, and to object to or restrict certain processing activities. BeReal provides a contact email and in-app mechanisms to exercise these rights.