AWS · AWS Privacy Notice · View original document ↗

Behavioral Advertising and Third-Party Tracking

High severity Unique · 0 of 343 platforms
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This analysis describes what AWS's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause establishes the operational framework for behavioral advertising on AWS services, specifying that data collection extends across multiple websites and that targeting is based on aggregated interaction history. It defines the data flow between AWS, third-party ad networks, and users.

Consumer impact (what this means for users)

Users accessing AWS services operate under terms that authorize cross-website behavioral tracking and interest-based ad targeting. The provision establishes that third parties will have access to interaction data collected through tracking technologies for purposes of ad delivery and audience profiling.

How other platforms handle this

Coinbase Medium

Information from cookies and similar technologies. See our Cookies Policy for more information. Information we receive from our marketing partners, including in some instances what marketing content you viewed or the actions you take on and off our Sites and Apps, to better understand your preferenc...

Teladoc Medium

function initMunchkin() { if (didInit === false) { didInit = true; Munchkin.init('479-KGM-236', { altIds: ['138-DRH-707'], }); } } var s = document.createElement('script'); s.type = 'text/javascript'; s.async = true; s.src = '//munchkin.marketo.net/munchkin.js';

OpenAI Medium

We automatically collect certain information from your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Service, we collect information about the individual web pages or products th...

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▸ View Original Clause Language DOCUMENT RECORD
"
We use third-party advertising companies to serve interest-based (behavioral) advertisements. These companies use cookies and similar technologies to collect information about your interactions with us and other websites. This information is used to deliver targeted advertisements based on your interests.

— Excerpt from AWS's AWS Privacy Notice

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
AWS Privacy Notice
Entity
AWS
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 10, 2026
Record ID
CA-P-005584
Document ID
CA-D-00649
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
56db19656bcfe04e01d638ef57e34e27832e48cd46492abe0cac4eb4a655047a
Analysis generated
May 7, 2026 21:45 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: AWS
Document: AWS Privacy Notice
Record ID: CA-P-005584
Captured: 2026-05-07 21:45:26 UTC
SHA-256: 56db19656bcfe04e…
URL: https://conductatlas.com/platform/aws/aws-privacy-notice/behavioral-advertising-and-third-party-tracking/
Accessed: June 9, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does AWS's Behavioral Advertising and Third-Party Tracking clause do?

This clause establishes the operational framework for behavioral advertising on AWS services, specifying that data collection extends across multiple websites and that targeting is based on aggregated interaction history. It defines the data flow between AWS, third-party ad networks, and users.

How does this clause affect you?

Users accessing AWS services operate under terms that authorize cross-website behavioral tracking and interest-based ad targeting. The provision establishes that third parties will have access to interaction data collected through tracking technologies for purposes of ad delivery and audience profiling.

Is ConductAtlas affiliated with AWS?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by AWS.